Privacy Policy
Effective Date: January 1, 2026 | Last Updated: September 2026
Growth Lane Media ("we," "our," or "us"), located at 166 Tannery Way, Lexington, SC 29073, respects your privacy and is committed to protecting the information you share with us through our website at growthlanemedia.com. This Privacy Policy details our practices concerning data collection, usage, and security.
1. Information We Collect
We collect personal and business information that you voluntarily provide when contacting us or submitting an inquiry via our website forms. This information may include:
- Full Name
- Business or Organization Name
- Email Address
- Phone Number
- Website URL
- Service Interests and Project Goals / Inquiries
2. Basic Website Analytics & Cookies
When you navigate our website, standard automated logging tools and analytics platforms (such as Google Analytics) may collect non-personally identifiable technical information. This includes browser type, device operating system, referring URL, pages viewed, time spent on pages, and network IP addresses. We utilize cookies to understand website navigation flow and improve site usability. You may choose to disable cookies in your browser settings.
3. Marketing Measurement & UTM Tracking
We capture standard URL parameters (such as UTM source, medium, and campaign) to determine which marketing channels guide visitors to our contact forms. This attribution data allows us to measure campaign efficiency and does not link to third-party personal credit profiles.
4. How We Use Collected Information
Information submitted to Growth Lane Media is used strictly for legitimate commercial purposes:
- Responding to your consultation requests, project inquiries, and service questions.
- Preparing proposals, service scopes, and technical assessments.
- Operating, maintaining, and improving the functionality of our website.
- Preventing spam, fraudulent inquiries, and unauthorized access to our systems.
We do not sell, rent, or trade your personal or business contact details to third-party data brokers or marketing lists.
5. Data Security & Retention
We implement commercially reasonable technical safeguards, including HTTPS SSL encryption, secure database access controls, input sanitization, and password hashing, to protect personal data against loss, misuse, or unauthorized modification. Inquiries are retained only as long as necessary to fulfill commercial interactions or comply with legal requirements.
6. Third-Party Service Providers
We may engage trusted third-party technical vendors (such as web hosting providers, analytics platforms, and email delivery infrastructure) to support our website operations. These parties are authorized to process data solely to provide contracted services.
7. User Choices & Rights
You may request access to, correction of, or deletion of the contact information you have submitted to us by emailing info@growthlanemedia.com. We will honor verified requests within a commercially reasonable timeframe.
8. Policy Updates
We reserve the right to modify this Privacy Policy as our business practices or legal requirements evolve. Any changes will be posted on this page with an updated effective date.
9. Contact Information
If you have questions regarding this Privacy Policy or our data handling practices, please contact us at: